Wayne is a Senior executive with 25 years ‘experience leading and building high performing cross-functional teams. Wayne is a nationally recognized leader for his work in enhancing customer effectiveness through technology. Wayne has managed and directed customer management improvement for more than 75 organizations including; Ford Motor Company, Best Buy Corporation, Andersen Windows Corporation, Jostens, and others.


His work has helped organizations realize double-digit revenue growth, restructure costs, and improve customer retention practices.  Programs including technology enabled selling, gmbuypower.com, bustracker, and others have transformed customer engagement practices within the commercial vehicle industry, transportation services, manufacturing and electronic retail segments.  Wayne has personally managed and direct more than 65 strategic improvement programs with a 97% success ratio.


Published works: CIO Magazine, CRM Magazine, Selling Power, Successful Dealer