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Enterprise Wide CRM When discussing enterprise wide CRM with our clients, the conversation routinely turns to the concept of Single Customer View.  As you probably already know, each organization will naturally want to be a little different in their approach to realizing a unified CRM. However, based on the conversations we’ve had with our clients, […]

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Keys to Customer Buy-In Salesforce / CRM Implementations The father of a very good friend of mine passed away recently. While I didn’t know her dad very well, I knew he had a great relationship with his three daughters, his sons-in-law, and his grandchildren.  As I looked through the collage of pictures traditionally displayed at a […]

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Multiple Object Picklists Salesforce Campaigns In Salesforce fields are object specific. Standard fields and any custom fields you may create are contained within the object. Sure, you can use formula fields to display the values of those fields on other objects, and you can use lookups to access the data from another object, but when […]

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Lightning Design System Salesforce Developers: Get Your Creative On! Throughout the years I’ve worked on my share of programmatic solutions ranging from internal time card applications, processing and streaming presentations, high throughput and robust middleware integrations as well as high profile community oriented sites.  The common denominator of those projects? Loathing the fact of having […]

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Integration Considerations for Every CRM Implementation Salesforce Integration/Implementation To get the most out of a Salesforce implementation, integrating it with backend systems is often necessary. Numerous tools are available to assist with the transfer of data between Salesforce and other systems, and they all have their pros and cons.  Regardless of the tool, an integration […]

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Professional & Enterprise Salesforce Professional and Enterprise Editions Congratulations! You just made the decision to utilize Salesforce as your company’s customer relationship management (CRM) platform! Now you are presented with the daunting task of trying to determine which edition is the best fit. Salesforce is an extremely flexible platform, not just in terms of functionality, but […]

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